Clients
Hazmat Academy
NCEC
What we did
- Branding
- Editorial design
- Event design
- Copywriting
- Advertising
The project
We were approached by the team at NCEC (The National Chemical Emergency Centre) that they were interested in providing a comprehensive training solution for professionals within the emergency services with regards chemical related incidents.This would be part of NCEC, however it would require a separate look whilst still remaining part of the NCEC ecosystem.
This project would consist of logo design, a prospectus that will showcase all the training Hazmat Academy has to offer, web design, and a number of adverts and event collateral.

Hazmat academy prospectus




SPOTLIGHT 1
To enhance user experience and improve prospectus navigation, we utilised the brand colours to distinguish between course categories, assigning each category a specific colour.
SPOTLIGHT 2
The intro page features the full course colour for easy distinction. Subsequent pages reverse the colour to the border, simplifying navigation. Each page highlights the list of courses, indicating the specific course and category clearly





The scope
Starting with the creation of the Hazmat Academy brand and prospectus guide, the brand has expanded across multiple platforms. To increase brand awareness, we designed environmental event stands for team outreach. Additionally, we featured a full-page ad in ‘The Firefighter Times’ to market their courses effectively. We also optimised the existing website by reducing image file sizes, significantly improving page load times.
Advert
To highlight the Hazmat Academy launch, we placed a full-page ad in ‘The FirefighterTimes,’ targeting industry professionals. The advert utilised the course category colours from the prospectus, reinforcing the brand’s visual identity.
Additional info
- Work carried out while at Ricardo Plc
About Hazmat Academy
By creating the Hazmat Academy, NCEC has revolutionised hazmat training by providing a contemporary solution that meets the needs of individuals, and takes account of the modern-day challenges that emergency services and commercial organisations are facing.
The Hazmat Academy is the place where you can network with other hazmat specialists; share ideas; ask questions; participate in chaired discussions with subject matter experts; undertake training; and work in partnership with NCEC to develop a safe, effective, competent and confident response to an incident
